Who owns the risk when AI pays? The accountability void in agentic commerce
Harness AI shopping without losing control
Agentic commerce is rapidly transforming online payments, but who owns the risk when AI makes the purchase? As autonomous shopping accelerates, it creates dangerous gaps in accountability, visibility, and merchant control. Third-party instant checkouts often obscure crucial decisioning data, while emerging AI-driven threat vectors push fraud upstream into complex account takeovers and policy abuse.
In this session with the CTO of IXOPAY and the SVP of Digital from Finish Line, we dissect the chaotic evolution of agentic commerce protocols and the hidden liabilities of AI-originated traffic. You will learn why transaction observability, dynamic orchestration, and identity intelligence are critical to closing the accountability void. Discover actionable strategies to build merchant-owned AI experiences that protect your revenue without compromising the customer journey.
SVP Digital at Finish Line
As we’ve eliminated the traditional funnel, those various checkpoints for risk have gone away. So it’s not as easy to identify a potentially fraudulent customer.”
Learn how Pangea cut chargebacks 7x with pre-checkout signals
Close the identity gap to instantly support loyal shoppers and block policy abusers
Learn how fraud is evolving and what it means for your system
