Fraud Prevention
In their attempts to compete with online-only merchants, many brick-and-mortar merchants focus on building their digital operations and offerings. They see it as the key to omnichannel success. While a robust online footprint is critical for competitiveness, it’s not a panacea. By concentrating solely on what they lack, these brick-and-mortar merchants are losing sight of … Continued
Fraudsters are constantly looking to exploit vulnerabilities in ecommerce. They try a number of different approaches (“attack vectors”), and if one is proven effective, they exploit it until it’s discovered and the vulnerability closed. Fraudsters are ever-evolving, and, in order to stay ahead of them, merchants must stay abreast of the latest forms of ecommerce … Continued
Suppose you’re a seventeen-year-old who wants to buy a bottle of vodka from the liquor store. The problem, of course, is that you’re underage, and the cashier is definitely going to ask for some ID. So you have two ways to beat the system: buy/steal the ID of someone who looks a bit like you, … Continued
The Merchant Risk Council’s 2017 Global Fraud Survey showed that the average online store declined 2.6% of all incoming orders due to fear of fraud, including 3.1% of all orders worth over $100. For a $25 million business, this means rejecting orders worth more than $600,000 annually. But the true cost of declines is actually … Continued
Data is essential to every aspect of managing an online business, and eCommerce fraud prevention is no exception. Without in-depth analysis, it’s of very little value. We dug into our data, as we often do, looking to find insights into fraud patterns and shopping trends, and created the following interactive map. It’s based on data … Continued
Think of a fraudster or other online criminals, and you likely imagine people trying to get customer details from Amazon, hacking into bank accounts to siphon off money, or extracting data from one of the big eCommerce retailers, software providers, or marketplaces. You probably don’t think of online travel businesses, such as travel agents, rental … Continued
Stealing from an ecommerce retailer is tricky business. It’s not like walking into a store and walking out with a backpack full of stuff. In the case of an online shop, each transaction provides merchants with multiple data points, and if those don’t make sense, then services like Riskified decline the transaction. And so, for … Continued
The global cosmetics market is expected to be worth $390 billion by 2020, and based on current trends, eCommerce will play a significant role in overall industry expansion. But failing to recognize and capitalize on growth opportunities can play directly into the competition’s hands. To make the most of this potential market, online merchants need … Continued
Email is an extremely valuable tool for marketers. It not only enables brands to reach the right people with the right messages at the right times, it also delivers the best ROI of any marketing channel. In a 2017 Email Benchmarking Report produced by Digital Doughnut for dotmailer, respondents cited a return on investment of … Continued
