Effective Mobile Commerce Strategies for Holiday 2022
How to boost sales and block fraud during the holidays—and all year long
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Inside this report
With inflationary pressures mounting and margins narrowing by the moment, merchants need to work harder to keep customers satisfied and spending. So how can eCommerce leaders ensure they have a happy holiday season?
The answer lies in optimizing two key areas of the digital customer experience––mobile commerce (mCommerce) and digital payments. With almost half of eCommerce holiday sales expected to come from mobile devices and digital payments growing in popularity, it’s more important than ever to provide a safe, seamless path to purchase. This report provides market trend analysis and actionable insights to maximize holiday volume and mitigate fraud risks all year long.
Chapter 1: Making the most of the mobile commerce revolution
Chapter 2: Prioritizing the next frontier of payments
Meet customers’ payment expectations
Learn about market trends for new payment types and the fraud risks associated with digital wallets
Provide seamless mobile commerce experiences
Gain insights on the riskiness gap between mobile devices and desktops
Adapt to evolving consumer trends and fraud threats
See how the right fraud prevention solution can protect profits throughout the year