Customer Experience
Forrester indicates that 27% of brands improved their CX Index score in 2020 – a notable jump. But the crisis made clear the gap between customer experience leaders and the laggards: 70% of the most digitally mature companies significantly outpaced their competition. To build up resilience and drive recovery in the long run, eCommerce merchants must … Continued
People are turning to their smartphones more than ever, and retailers worldwide have had to launch or expand their online presence to protect their revenue and continue serving customers through lockdowns and social distancing. The outcome is not only greater mobile shopping activity but also fiercer competition as the online shopping field gets crowded with … Continued
Despite the amount of virtual ink that has been spilled discussing ATOs and their impact in recent years, we found a surprisingly large percentage of merchants aren’t taking them seriously, with 27% of all merchants reporting that they don’t have measures in place to prevent them. That may explain why 35% of merchants report that … Continued
PSD2 has led to a period of uncertainty for online merchants and consumers alike. To find out more about their concerns, Riskified commissioned a survey in 2019 of 2,000 consumers and 200 retailers evenly split across the UK, Germany, France, and Spain. Elena Lerman, one of our talented in-house designers, has turned the results into … Continued
Almost a month has passed since the September 14 PSD2 deadline. But as we know, a lack of market readiness has meant that the new legislation may not be enforced consistently across Europe until December 2020. In this post, I will go through some of the key steps online businesses should be taking to ensure … Continued
The alphabet soup of payment authentication protocols has been more visible in the press and general eCommerce and payments buzz lately. Why? Because the latest update of a decades-old card-not-present payment authentication protocol launched earlier this year. Plus, PSD2 is going into effect on September 14th for merchants, and one aspect of this European regulation … Continued
The motives behind PSD2 are, on the whole, quite positive: protecting online businesses and consumers, while driving competition in the European payments industry. But while the exact implications of this regulation for merchants remain to be seen, it is already apparent that its execution may not be as fruitful as intended. It’s no secret that … Continued
Everything was perfect. An artful balance of targeted ads and endorsements by a handful of key influencers. A centrally located pop-up showroom powered by the latest technologies to pull data collected from customers online to use in store. The impeccably timed 10% discount offer via an email marketing campaign that led to the conversion: the … Continued
Fashion is a fickle business – but one trend that’s set to remain in style for the foreseeable future is shoppers’ penchant for buying apparel online. In 2018, clothing and footwear were the most commonly purchased online goods, while eCommerce transactions are expected to make up 36% of total fashion retail by 2022. Of course, … Continued
